Seth Godin And Amazon Announce The Domino Project

by Greg on December 8, 2010

Best selling author Seth Godin and Amazon announced today that they will publish an initial list of six title’s using Amazon’s new publishing program “Powered By Amazon”. They will do this using Godin’s publishing imprint “The Domino Project”.

The Powered By Amazon program allows authors to use Amazon’s global distribution and multiple format production capabilities. These capabilities include print, audio and digital.

The Domino Project Book #1

The Domino Project will publish a series of “Idea Manifestos” with Godin being the lead writer and creative director. Also included will be books by other best selling authors and entrepreneurs.

The books will be available via print, audio, and digital and sold at bookstores nationwide and exclusively on the Kindle in ebook format.

Here’s what Godin and Amazon had to say about their new partnership:

“I’m thrilled to have the opportunity to break ground and help define what a new publishing model can become,” said Godin. “We all know that ideas that spread win, and this new publishing house will enable my colleagues and me to create, write and spread ideas that matter. At the same time, we can leverage Amazon’s strength in what they do best: fulfill to a global audience, across all formats, and help me reach my core audience while increasing discovery among brand new readers. A book that isn’t read doesn’t do anyone any good, and too often, the structure of the book publishing industry gets in the way of books reaching people who can benefit from them. Amazon knows what to do to help these books get read.”

“Our goal with Powered by Amazon is to give authors like Seth full creative and editorial control while offering turnkey support for their publishing vision – from distribution to tailored marketing that simply works in getting books out in all formats to customers quickly, efficiently and globally,” said Russ Grandinetti, Vice President, Kindle Content. “We’re proud to have Seth’s ‘Idea Manifestos’ as the first books in this program.”

As of today, if you’re interested in this, you can sign up for free updates at TheDominoProject.com. The free updates will include announcements of free Kindle books and other exclusive content.

Here’s the first page on Amazon regarding The Domino Project: The Domino Project Book #1

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